No one could have ever guessed the impact their video hosting site would make. They ended up building what we all know now as YouTube. A website that holds the biggest collection of videos anywhere on earth – may it be online or offline.
Want to paint a picture in your mind exactly how big YouTube has become? Well, for starters, half a billion unique users frequent the site each month! Very few websites on the internet can boast that particular statistic. None of them are video hosting sites.
This is why for marketers, it has come down to YouTube when they want to use video for marketing. Because the majority of the world’s population are so much at home using it.
By Nickolai Gibson